12 Best Ecommerce Fraud Prevention Tools for 2025

In the fast-paced world of online retail, a single chargeback can erase the profit from multiple successful sales. As fraudsters become more sophisticated, relying solely on basic payment gateway security is no longer enough to protect your bottom line. This guide dives deep into the essential ecommerce fraud prevention tools that successful merchants use to protect their revenue, reduce manual reviews, and approve more legitimate sales.

We move beyond generic feature lists to provide a practical, in-depth analysis of the top 12 solutions, helping you identify the right tool for your specific business size, sales platform, and risk tolerance. To fully grasp the importance of advanced fraud prevention, it's essential to understand the unique vulnerabilities and challenges inherent in the e-commerce industry.

This resource is designed to be your definitive guide. We will explore everything from integrated solutions like Stripe Radar to full-service guarantee platforms such as Signifyd and Riskified. For each tool, you'll find a detailed breakdown of key features, ideal use cases, integration notes, and direct links, giving you the critical insights needed to build a robust defense against costly fraud and secure your business's future growth.

1. Stripe — Radar

For businesses already utilizing Stripe for payment processing, Radar stands out as one of the most seamlessly integrated ecommerce fraud prevention tools available. Its primary strength lies in its native connection to the Stripe ecosystem, requiring virtually no extra setup for merchants to begin leveraging its powerful machine learning capabilities. Radar analyzes data from millions of global companies to score the risk level of every transaction in real time.

This makes it an excellent starting point for new entrepreneurs and established businesses alike who want effective fraud protection without the complexity of a third-party integration. The system uses device fingerprinting and proxy detection to identify suspicious origins, allowing businesses to block high-risk payments automatically.

Key Features and Pricing

The platform is offered in two main tiers. The standard version of Radar is included free with Stripe's integrated per-transaction pricing and provides machine learning-based risk scoring and basic protections. For businesses needing more granular control, Radar for Fraud Teams is available at a cost of $0.02 per screened transaction (with discounts for standard pricing plans). This advanced tier unlocks a suite of powerful features:

• Custom Rules Engine: Create highly specific rules to block or flag transactions based on attributes like IP address, card type, or transaction amount.

• Manual Review Workflows: Build a queue for your team to manually inspect flagged transactions before capture.

• Rich Risk Insights: Gain deeper understanding into why a transaction was flagged, helping to refine your rules over time.

While deeply powerful within its native environment, Radar's utility is limited if your payment processing is handled by multiple gateways.

Website: https://stripe.com/radar

2. PayPal - Fraud Protection Advanced (FPA)

For merchants already relying on PayPal Complete Payments, Fraud Protection Advanced (FPA) is one of the most integrated ecommerce fraud prevention tools available. It applies machine learning driven transaction screening across millions of data points in real time without requiring any new gateway integrations. The clean PayPal dashboard lets teams configure rules, run A/B tests on filters, and access dedicated support resources.

This makes FPA ideal for small to medium sized businesses that want to scale safely without adding technical overhead. Optional dispute automation and chargeback protection help teams maintain high approval rates and lower operational costs.

Key Features and Pricing

• Machine learning screening for real-time risk scoring on every order

• Customizable filters and A/B testing to fine tune rules by country, amount, device or IP

• Dispute automation to streamline claim submissions and reduce manual workload

• Optional Chargeback Protection as a separate service with transparent, country-based per-transaction fees

Pricing is charged on top of standard PayPal transaction fees, varying by region. While setup requires no additional software, coverage and eligibility depend on your integration and country of operation.

Website: https://www.paypal.com/us/enterprise/fraud-protection-advanced

3. Signifyd — Guaranteed Fraud Protection

Signifyd distinguishes itself by offering a 100% financial guarantee against fraud on approved orders, making it one of the most compelling ecommerce fraud prevention tools for businesses seeking to completely eliminate chargeback losses. This liability shift model means that if Signifyd approves an order that later turns out to be fraudulent, they cover the full cost of the chargeback, including fees. This approach allows merchants to ship more orders with confidence and focus on growth rather than risk management.

The platform leverages its vast commerce network to recognize shoppers instantly, providing automated decisions that trigger fulfillment without manual intervention. It's particularly well-suited for high-growth and enterprise-level businesses on platforms like Shopify and BigCommerce that need to automate fraud decisions at scale while maximizing approval rates and protecting revenue.

Key Features and Pricing

Signifyd’s pricing is custom and typically oriented toward enterprise clients, based on sales volume and risk profile. The core of its offering is the full financial guarantee, but its platform includes several powerful features designed to automate and optimize the entire post-purchase process:

• 100% Financial Guarantee: Shifts fraud liability completely away from the merchant for all approved orders.

• Instant Shopper Recognition: Utilizes a massive network of merchant data to make highly accurate, real-time decisions.

• Automated Fulfillment Triggers: Seamlessly integrates with major ecommerce platforms to automate order fulfillment workflows upon approval.

• Expert Re-review: A team of risk analysts can manually review complex or borderline cases to recover potentially lost sales.

While the requirement to share significant data and integrate deeply is a consideration, the trade-off is a powerful, hands-off solution that protects both revenue and customer experience.

Website: https://www.signifyd.com/

4. Riskified — Chargeback Guarantee Platform

For large-scale retailers focused on maximizing revenue, Riskified offers one of the most comprehensive ecommerce fraud prevention tools on the market. Its standout feature is a full chargeback guarantee model, where Riskified's AI makes instant approve or decline decisions and assumes 100% of the liability for any approved transaction that later results in a chargeback. This shifts the financial risk of fraud entirely away from the merchant.

The platform leverages data from its vast global merchant network to improve decision accuracy, helping to reduce false declines and safely approve more orders. This focus on conversion optimization, rather than just fraud blocking, makes it a strategic partner for growth-oriented enterprises seeking to protect their bottom line without sacrificing sales.

Key Features and Pricing

Riskified's pricing is customized based on merchant sales volume and risk profile, requiring a direct sales consultation. It’s best suited for high-volume businesses that can justify the implementation effort. The platform extends beyond simple fraud scoring to cover the entire customer journey:

• Chargeback Guarantee: Full financial liability for fraud-related chargebacks on all approved transactions.

• Policy Abuse Prevention: Identify and stop customers who exploit returns, promotions, or reseller policies.

• Account Security: Protect customer accounts from takeovers and unauthorized access.

• Adaptive Checkout: Dynamically adjusts checkout friction, like 3D Secure challenges, based on real-time risk assessment.

While incredibly powerful, its enterprise focus and custom contracts make it less accessible for small merchants or startups.

Website: https://www.riskified.com/

5. Forter — Trust Platform for Digital Commerce

Forter offers an end-to-end trust platform designed for large-scale and enterprise merchants who need more than just payment fraud detection. Its core strength lies in its expansive Identity Graph, which creates a holistic view of customer behavior across a vast network. This allows for highly accurate, automated decisions in under a second, focusing on maximizing approvals and reducing false declines.

This makes Forter one of the most comprehensive ecommerce fraud prevention tools for businesses facing complex fraud vectors like account takeover and policy abuse. By connecting payment fraud, identity protection, and abuse prevention, it helps merchants increase revenue while protecting the entire customer journey.

Key Features and Pricing

Forter’s platform is tailored for enterprise needs, and as such, pricing is customized based on volume and required services. It moves beyond simple transaction screening to offer a suite of integrated solutions that require deep data sharing for optimal performance. Key offerings include:

• Abuse Prevention: Detects and blocks fraudulent returns, promotion abuse, and policy violations to protect profit margins.

• Account Protection: Safeguards against account takeover (ATO) attacks, credential stuffing, and fraudulent new account creation.

• Smart 3DS: Dynamically applies 3D Secure authentication only when necessary, minimizing friction for legitimate customers.

• Dispute Automation: Manages the chargeback representment process automatically to recover lost revenue more efficiently.

While its power is undeniable for enterprise clients, the required integration and custom pricing model make it less suitable for smaller businesses seeking a plug-and-play solution.

Website: https://www.forter.com/

6. Kount (Equifax) — Identity Trust Platform

Acquired by Equifax, Kount has long been a major player among ecommerce fraud prevention tools, offering a comprehensive suite built on a vast identity trust network. It excels at pre-authorization risk assessment, analyzing billions of data points to deliver a real-time safety score before a payment is even processed. Its modular product approach allows businesses to select specific solutions, from chargeback management to account takeover defense.

Kount is particularly effective for mid-market and enterprise merchants who need more than just transaction screening. With strong integrations for platforms like Shopify and Magento, it provides a robust defense against sophisticated fraud, including bot attacks and friendly fraud disputes, making it a scalable, all-in-one solution.

Key Features and Pricing

Kount’s platform is divided into modular products like Command, Control, and Central, with pricing tailored to transaction volume and feature needs. While advanced plans come with higher monthly commitments, Kount provides clear pricing guidance, which is helpful for budgeting. Key features that differentiate its offering include:

• Real-Time AI Decisioning: Utilizes a powerful rules engine combined with machine learning to approve or decline transactions in milliseconds.

• Dispute and Chargeback Management: Tools specifically designed to combat friendly fraud by providing compelling evidence to fight illegitimate disputes.

• Bot Detection: Advanced add-ons to identify and block malicious bot activity before it impacts your business.

The platform’s strength is its depth, but tuning the complex rules engine can require dedicated team resources to maximize its effectiveness.

Website: https://kount.com/

7. Sift — AI-Powered Fraud Decisioning

Sift is a comprehensive Digital Trust & Safety platform that offers powerful ecommerce fraud prevention tools extending beyond just payment protection. Its key differentiator is its holistic approach, securing the entire customer journey from signup and login to checkout and post-purchase interactions. Sift leverages a massive global data network of over one trillion annual events, feeding its machine learning models to deliver real-time risk scores for every user action.

This end-to-end coverage makes it a top choice for large-scale ecommerce businesses facing sophisticated fraud attacks like account takeovers, promo abuse, and content spam. The platform's emphasis on automation significantly reduces the need for manual reviews, allowing fraud teams to focus on strategy rather than individual case management.

Key Features and Pricing

Sift's pricing is typically custom and enterprise-focused, so you will need to contact their sales team for a quote tailored to your business volume and needs. The platform consolidates multiple fraud prevention capabilities into a single console, providing a unified view of risk.

• Payment Protection: Prevents fraudulent transactions and chargebacks with advanced machine learning.

• Account Defense: Protects against credential stuffing and account takeover (ATO) attacks at login.

• Content and Loyalty Abuse Tools: Identifies and blocks users who abuse promotions, post spam, or exploit loyalty programs.

• Automated Dispute Management: Streamlines the chargeback representment process to recover lost revenue.

While Sift provides extensive automation and broad protection, it does not offer a financial chargeback guarantee. Its strength lies in its AI-driven decisioning engine, best suited for businesses that require a sophisticated, all-in-one solution to manage diverse fraud vectors.

Website: https://www.siftscience.com/

8. SEON — Fraud Prevention & AML (SMB to Mid-Market Friendly)

SEON positions itself as a uniquely accessible and transparent ecommerce fraud prevention tool, particularly appealing to small and mid-market businesses. Its API-first approach focuses on enriching data from a customer's email address, phone number, or IP address, analyzing over 1000 digital signals to build a comprehensive risk profile in real time. This "digital footprint" analysis helps merchants spot fake accounts and coordinated fraud attacks before they result in chargebacks.

The platform is built for fast integration and scalability, offering a free trial and clear public pricing that eliminates the guesswork often associated with enterprise-grade solutions. This makes it an excellent choice for growing businesses that need a powerful, customizable fraud stack without the commitment of long-term contracts or opaque pricing models.

Key Features and Pricing

SEON's pricing scales with usage, starting with a free plan for 2,000 API checks and a Pro plan at $599/month for 8,000 checks. Higher-tier and custom enterprise plans offer unlimited API calls and advanced features. The platform’s strength lies in its modularity and granular control.

• Extensive Data Enrichment: Analyzes social media profiles, domain registrations, and other digital signals for deep customer insight.

• Customizable Rules Engine: A powerful engine allows you to create and backtest rules before deploying them live, preventing unintended friction.

• Case Management Tools: Provides a clear interface for manual review teams to investigate flagged transactions efficiently.

• Optional AML Screening: Premium plans include Anti-Money Laundering screening for businesses in regulated industries.

While SEON provides deep insights, it doesn't offer a chargeback guarantee, making it better suited for teams who want to manage their own risk mitigation strategies directly.

Website: https://seon.io/pricing/

9. ClearSale — Managed Fraud Protection with Optional Chargeback Guarantee

ClearSale offers a unique, human-centric approach to fraud management, making it one of the most comprehensive ecommerce fraud prevention tools for businesses that need to balance security with customer experience. Its standout feature is the combination of advanced AI with a dedicated team of over 2,000 fraud analysts who manually review flagged transactions. This "human-in-the-loop" model is designed to rescue legitimate orders that automated systems might incorrectly decline.

This hybrid system is particularly valuable for merchants selling high-value goods or operating in markets where legitimate customer behavior might appear risky to algorithms. By adding a layer of expert human judgment, ClearSale helps minimize false positives, thereby protecting revenue and preventing customer frustration. Its strong presence on platforms like Shopify and BigCommerce makes integration straightforward for many online stores.

Key Features and Pricing

ClearSale provides flexible pricing models without setup fees or long-term contracts, typically operating on a performance-based or fixed-fee basis. Its most compelling offering is the optional chargeback guarantee, which provides 100% reimbursement for any approved transaction that later results in a fraud-related chargeback.

• Human-in-the-Loop Review: Expert analysts personally review suspicious orders to improve decision accuracy and reduce false declines.

• Optional Full Chargeback Reimbursement: A guarantee that protects merchants from the financial impact of fraudulent transactions.

• Pre-built Ecommerce Platform Integrations: Easy setup with major platforms like Shopify, BigCommerce, Magento, and more.

• Performance-based Pricing: Aligns costs with results, ensuring you only pay for effective protection.

While the manual review process is a significant strength, it can introduce a slight delay in order processing. Some merchants have also noted inconsistencies in support quality.

Website: https://en.clear.sale/

10. Shopify App Store — Fraud Apps and Shopify Fraud Control

For merchants operating on Shopify, the platform’s own ecosystem provides a highly accessible entry point into fraud management. Its native Fraud Control offers built-in analytics that flag suspicious orders based on common risk indicators, like IP address mismatches or rapid repeat purchase attempts. This serves as a valuable, no-cost first line of defense integrated directly into the order management dashboard.

Beyond the native tools, the Shopify App Store is a major advantage, offering a marketplace of specialized ecommerce fraud prevention tools. This allows store owners to select a solution that perfectly matches their risk tolerance, budget, and business model, with the convenience of one-click installation and consolidated billing.

Key Features and Pricing

While Shopify's Fraud Control analytics are free with every plan, the App Store's pricing and features vary widely by developer. Many apps offer free trials or tiered pricing based on order volume, making it easy to test solutions before committing. Key benefits of using the Shopify ecosystem include:

• Extensive App Selection: Access dozens of apps with transparent pricing and user reviews, from simple rule-based blockers to advanced AI platforms.

• Native Fraud Analytics: Get a basic risk analysis on every order directly within Shopify, providing an immediate overview without extra cost.

• Seamless Integration: Install third-party apps with a single click and manage subscriptions through your main Shopify account.

The primary limitation is that Shopify’s native tool provides analysis but no chargeback guarantee, and the quality of third-party apps can vary significantly.

Website: https://apps.shopify.com/

11. Adobe Commerce (Magento) Marketplace — Fraud & Risk Extensions

For businesses operating on the Adobe Commerce (Magento) platform, its official marketplace serves as a centralized hub for finding natively integrated ecommerce fraud prevention tools. Instead of being a single solution, it is a curated collection of extensions from leading providers, simplifying the process of finding a tool that connects directly to the Magento ecosystem without complex API work. This allows merchants to compare and deploy solutions from vendors like Kount, MaxMind, and FraudLabs Pro directly from their admin panel.

This approach provides flexibility, letting businesses choose a specialized tool tailored to their risk profile and budget. Listings include detailed information on features, compatibility, and reviews, helping you make an informed decision. Add-ons extend beyond transaction fraud to include bot protection and SMS verification, offering a multi-layered security strategy.

Key Features and Pricing

Pricing is determined by the individual extension provider, not Adobe. While some plugins are free to download, they almost always require a separate paid subscription with the third-party service to function. This model offers choice but means costs can vary significantly. Key advantages of using the marketplace include:

• Direct Vendor Connectors: Simplifies integration with major fraud platforms by providing pre-built plugins.

• Centralized Comparison: Allows merchants to evaluate multiple vendor options, features, and pricing models in one location.

• Tailored for Magento: Extensions are specifically designed to work within the Adobe Commerce environment for smoother deployment.

The primary drawback is that the quality and maintenance of these extensions are dependent on the third-party developer, leading to potential inconsistencies.

Website: https://commercemarketplace.adobe.com/

12. AWS Marketplace — Fraud Detection Software (including Amazon Fraud Detector)

For enterprise-level businesses already integrated into the Amazon Web Services (AWS) ecosystem, the AWS Marketplace offers a streamlined procurement channel for a variety of ecommerce fraud prevention tools. Instead of a single product, it’s a curated platform where companies can discover, purchase, and deploy software from third-party vendors, as well as leverage Amazon's own powerful machine learning service, Amazon Fraud Detector.

This approach is ideal for teams that need to meet strict compliance and procurement requirements while gaining access to a wide range of solutions. The marketplace simplifies billing by consolidating software costs into a single AWS bill and often provides standardized contract terms. It offers both turnkey SaaS products and highly customizable solutions for sophisticated teams.

Key Features and Pricing

Pricing on the AWS Marketplace varies significantly by vendor and can include annual subscriptions or private contract offers. Amazon Fraud Detector itself operates on a pay-as-you-go model based on the number of fraud predictions, model training hours, and model storage. The key appeal lies in the breadth of options available and the simplified procurement process:

• Wide Vendor Selection: Access a diverse portfolio of third-party fraud detection software, with user reviews and feature comparisons available directly on the platform.

• Custom ML with Amazon Fraud Detector: Build and deploy your own machine learning models tailored to your specific business data and fraud patterns.

• Integrated AWS Procurement: Leverage existing AWS billing, single sign-on (SSO), and governance policies for faster, more secure software acquisition.

While the marketplace offers immense flexibility, operationalizing a custom tool like Amazon Fraud Detector requires significant technical expertise, and some third-party offerings involve direct vendor negotiation.

Website: https://aws.amazon.com/marketplace/

Ecommerce Fraud Prevention Tools Comparison

Making the Right Choice for Your Store's Security

Navigating the landscape of ecommerce fraud prevention tools can feel overwhelming, but making an informed choice is one of the most impactful decisions you can make for your business's financial health. We've explored a dozen powerful solutions, from the deeply integrated systems like Stripe Radar and Shopify’s native apps to the comprehensive, guarantee-backed platforms offered by Signifyd and Riskified. The central takeaway is clear: there is no single "best" tool, only the right tool for your specific situation.

Your selection process should be data-driven. A small but growing store might find the perfect balance of cost and capability with a solution like SEON, which offers transparent pricing tailored to SMBs. In contrast, a high-volume enterprise managing complex, cross-border transactions may benefit more from the sophisticated, AI-powered decisioning of Forter or the extensive identity trust network provided by Kount.

How to Select Your Ideal Fraud Prevention Partner

Before committing to a long-term contract, it’s crucial to conduct a thorough self-assessment. This internal audit will act as your guide, narrowing down the extensive list of ecommerce fraud prevention tools to a few top contenders.

Consider these critical factors:

• Analyze Your Current Fraud Landscape: Start by calculating your chargeback rate and identifying the most common types of fraud you face. Is it friendly fraud, account takeover, or payment fraud? This data provides a baseline to measure the ROI of any new tool.

• Evaluate Your Technical Resources: Do you have a development team ready to handle a complex API integration, or do you need a plug-and-play app from the Shopify or Adobe Commerce marketplace? Your technical capacity will dictate which solutions are feasible.

• Define Your Risk Appetite: Are you comfortable managing some level of risk and manual reviews to keep costs down, or do you prefer the peace of mind that comes with a chargeback guarantee model? This decision directly impacts which category of tools you should focus on.

• Leverage Trials and Demos: Never underestimate the power of a free trial or a personalized demo. This allows you to see how a platform's algorithm and dashboard perform with your actual transaction data, offering a real-world preview of its effectiveness.

When evaluating your store's security posture and exploring potential solutions, consulting a B2B ecommerce cybersecurity marketplace can provide valuable insights into various tools and their specialized use cases. Ultimately, the right fraud prevention strategy is proactive, not reactive. By investing in the proper defenses now, you are building a more secure and profitable future for your ecommerce business, fostering trust with your customers and protecting your hard-earned revenue from ever-evolving threats.

Ready to build a secure and scalable online store from the ground up? Ecommerce provides a robust platform with built-in security features designed to protect your business and customers from day one. Explore how Ecommerce can help you launch and grow your business with confidence.